Startup inks deal with Orlando’s professional soccer clubs

A partnership with Orlando’s two professional soccer clubs could put local tech startup PETE Learning on a roll.

On Game Day, hundreds of workers show up at the stadium, ready to provide customer service for the thousands of fans who click through the ticket turnstiles.

They scan tickets. Field complaints.

Help guide the wave of Orlando City Soccer Club and Orlando Pride fans to their destinations.

However, this crucial workforce often attends a one-day workshop then awaits their assigned game to come back into the stadium. With PETE Learning, education can be constant and consistent.

“It was important that they expand customer service training to the rest of the team in an efficient way,” PETE cofounder Luis Garcia told Orlando Tech News. “Creating a digital course allows them to constantly, as they bring in new people, train them quickly.”

The platform will also introduce tracking of learning for individuals.

PETE enables organizations to provide personalized learning to a workforce using artificial intelligence.

Jarrod Dillon of Orlando City and Orlando Pride said that element was an “exciting step forward” for the clubs.

“Partnering with a forward-thinking Orlando-based company like PETE allows us to tap into innovative tools that expand our training capabilities and drive our organization’s success,” said Dillon, the teams’ president of business operations, in a press release. “We’re thrilled about this partnership and look forward to its positive impact.”

The partnership essentially creates a virtual academy using up-to-date content for trainees to learn.

“Their core team is small but on Game Day, they welcome hundreds of workers who come in,” Garcia said.  

The partnership with a sports franchise sets the stage for PETE Learning to potentially pursue other sports-related deals while also thinking local, Garcia said.

“Not only does it underscore our commitment to local community engagement, but it also showcases our platform’s versatility in empowering organizations across diverse industries,” he said. “We are excited to embark on this journey with our home soccer clubs.”